L. Jon Wertheim Quotes.

1. "Time and again, we let the fear of loss overpower rational decision-making and often make ourselves worse off just to avoid a potential loss. Psychologists call this loss aversion, and it means we often tend to prefer avoiding losses at the expense of acquiring gains."
- Quote by L. Jon Wertheim

2. "As the late baseball manager Sparky Anderson put it: Losing hurts twice as bad as winning feels good."
- Quote by L. Jon Wertheim

3. "the pain of losing a dollar is far more powerful than the pleasure of winning a dollar."
- Quote by L. Jon Wertheim

4. "so often the appearance of lunacy in sports isn’t lunacy at all. As outlandish as sports conduct might seem, it is rooted in basic human psychology, neuroscience, and cognitive tendency."
- L. Jon Wertheim, This Is Your Brain on Sports: The Science of Underdogs

5. "Inside the opponent’s 45-yard line, facing anything less than fourth and eight, teams are better off going for it than punting. Inside the opponent’s 33-yard line, they are better off going for it on anything less than fourth and 11.* Regardless of field position, on anything less than fourth and five, teams are always better off going for it."
- L. Jon Wertheim, Scorecasting: The Hidden Influences Behind Sports and How Games Are Won

6. "They were missing teeth and spitting tobacco juice right on the floor—and you should have seen the men!"
- L. Jon Wertheim, Running the Table: The Legend of Kid Delicious

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