Strategy: A History Quotes.

1. "Having a strategy suggests an ability to look up from the short term and the trivial to view the long term and the essential, to address causes rather than symptoms, to see woods rather than trees."
- Lawrence Freedman, Strategy: A History

2. "Everyone has a plan ’till they get punched in the mouth. —Mike Tyson"
- Lawrence Freedman, Strategy: A History

3. "In theory there is no difference between theory and practice. In practice there is. —Yogi Berra (also attributed to Albert Einstein)"
- Lawrence Freedman, Strategy: A History

4. "The point at which God asserted his greatness to his chosen people was when he arranged the escape of the Jews from Egypt, where they were kept as slaves. One reading of the story of Exodus is that it was not so much about freeing the Israelites from slavery as about asserting God’s greatness by establishing a people beholden to him and ensuring that they—and others—were in awe of his power. Under this interpretation, the Exodus story becomes a gigantic manipulation."
- Lawrence Freedman, Strategy: A History

5. "Indeed, Clausewitz was wary of the general who tried to be too smart. He preferred those who kept their imaginations in check and a firm grip on the harsh realities of battle."
- Lawrence Freedman, Strategy: A History

6. "So the realm of strategy is one of bargaining and persuasion as well as threats and pressure, psychological as well as physical effects, and words as well as deeds. This is why strategy is the central political art. It is about getting more out of a situation than the starting balance of power would suggest. It is the art of creating power."
- Lawrence Freedman, Strategy: A History

7. "There are no endings. If you think so you are deceived as to their nature. They are all beginnings. Here is one. —Hilary Mantel"
- Lawrence Freedman, Strategy: A History

8. "man becomes a little cog in the machine, and, aware of this, his one preoccupation is to become a bigger cog. —Max Weber,"
- Lawrence Freedman, Strategy: A History

9. "Radical groups with distant goals could find comfort in an isolated purity, while those who tasted success saw the value of accommodating the views of others."
- Lawrence Freedman, Strategy: A History

10. "Everyone sees what you appear to be, few experience what you really are… The common people are always impressed by appearances and results."
- Lawrence Freedman, Strategy: A History

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